We’ve all woken up looking shabby, repeated our night wear night after night because ‘Who’s even looking?’ We’ve all had friends visit us on a weekday after work… for some wine & cheese or a cigarette & tea.
Shuffling your cupboard inside out to find that one piece of clothing that screams ‘Weekend vibes’ on a Wednesday evening.
Over time, the line between loungewear and our everyday fashion statement is constantly blurring. While we look for something chic, sexy (for the lack of a better word) – we also need something we can survive in through the day. La.Q.Una solves just this divide – the binary between a sultry evening outfit and loungewear that makes the whole act of undressing a whole lot more sensual, attractive yet poised. Needless to say, it makes sleeping a whole lot dreamier.
The LA.Q.UNA woman loves her confidence, she’s outspoken, enjoys a glass of wine now & then, is a socialite but has a bunch of close friends she comes around to (Introverted Extrovert) – Not everyone is aware of what she’s made of.
She’s aware of all trends in the fashion space but always goes for something that resonates with her personality – something that exudes finesse, luxury & comfort & class – just like her. But beneath this strong, level- headed woman is a head full of dreams. She yearns to look a certain way that pleases herself, she is the kind of person who would push a lucid dream in the direction that makes her look like a wonder.
The brand is for those who desire to possess clothes that dreams are made of. Its offerings are stuff that fantasies are made of – the brand explores this woman and her needs from the first ray of the sun to a gentle moonlight reflecting on her window sill.
Wearing a LA.Q.UNA piece of clothing would be desirous, coveted, poised yet seductive, fierce yet soft, bold yet subtle. “…. it is almost like,
when you wear LA.Q.UNA, you #WearYourFantasy.
so enjoy your #LifeInLAQUNA
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